Manage agencies. Agencies are leverage for us, and infuse new thinking and creativity. But they need to be closely managed in order for the relationships to be effective and cost-conscious.
Possess excellent verbal skills and be able to interact with clients, marketing team, and senior management. Demonstrated ability to adhere to deadlines and identify obstacles which would impact timeliness and quality.
You will work with internal and external creative teams to iterate on the content for each channel. And you will manage relationships with the outside agencies that we work with, and make sure they hit the targets set forth.
You will work with internal and external creative teams to iterate on the content for each channel. And you will manage relationships with the outside agencies that we work with, and make sure they hit the targets set forth. You will work regularly with the Product and Engineering teams.
You will develop relationships with home improvement influencers, bloggers and YouTube stars, and then negotiate placements for Handy and turn this into a efficient channel for new user acquisition.
Provide weekly updates on all key metrics across segments, including bookings, net revenue, retention, cancellation curves, fees.Own both the weekly Looker dashboards, and any analysis needed to deliver insights.
Develops and articulates effective marketing strategies that are impactful, executable, easily communicated, and clinically supported for areas of responsibility (product/indication/channel).
Take responsibility for ensuring business alignment around new releases and changes, including briefing other team leads, providing documentation, tracking key operational blockers, and facilitating trainings.
You will manage one email marketing professional. You will work regularly with the product and engineering teams, and have frequent exposure to the executive tea.
Develop pricing and market access strategies to differentiate Humira vs. the competition (including biosimilars), and support Global Brand Teams in implementation.
The Senior Product Manager develops and executes product assortments while engineering price and merchandise strategies across all channels. They will align financial goals with business objectives and projections to increase sales and margins while keeping the category current with latest trends.
Provide reporting and data analyses to problem solve, identify opportunities and communicate key performance trends to the organization.Test, optimize, scale and track digital acquisition activity across channels in order to drive recommendations to the business and optimize our marketing ROI across campaigns and channels.
Ensure global cross-functional teams focuses on critical business questions, drives towards strategic and synthesized insights, and suggests ideas and recommendations that enable better decision-making for the business.
Implement optimal process flows, ensuring deadlines are met for all projects/campaigns. Work closely with leadership team to manage creative, customer segments, and contact alignment.